There is an interview with Arturo Milani, owner and CEO of Great Escapes. The genuinely sustainable Italian brand, which was born in 1987 in Lecco, founded by CAL, (Lombard Clothing Center) under the suggestion of two mountaineers, Antonio Peccati and Pietro Corti, offers versatile outdoor garments that are perfect for any outdoor experience: from urban …
“Phygital”, a word that emerged from the combination of the words digital and physical, may be exactly the definition of the future world. The concept of phygital, which consists of the correct combination of the physical and digital marketing worlds within the ecosystem formed between the consumer and the brand, is a new-generation marketing method …
When you think about 3D technology, what comes to your mind? It might be 3D printers, virtual reality, gaming… there are endless examples of its presence in our daily lives. However, the process of 3D modelling, which is a crucial part of the conception of any of the innovations mentioned above, doesn’t usually get the …